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5 Best Foundation Primers of 2025

Last Updated - 2025/06/27

1
Best Choice

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Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

NYX PROFESSIONAL MAKEUP

NYX Professional Makeup The Marshmellow Primer, Makeup Primer Base, Skin-Focused Primer for Smooth & Even Complexion, Marshmallow Root, 10-In-1 Skin Benefits Vegan Formula, 30 ml

NYX PROFESSIONAL MAKEUP

CA$23.96

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Main highlights
- The Marshmallow Effect: This vegan, non comedogenic and dermatologist tested super primer is infused with marshmallow root extract for an oh so soft smooth canvas with 10 make up extending benefits
- Smoothing Primer: This primer smoothes, softens, extends makeup wear for 16 hours, hydrates, soothes, evens tone, minimizes texture, blurs lines, adds a soft focus finish AND keeps makeup fresh
- Face From Foundation To Finish: Complete your makeup look with our full line of NYX Professional Makeup face products to aid in color correction and coverage from blush, bronzer, foundations and contouring concealer to palettes and powders
- Discover NYX Professional Makeup: Try all of our professional makeup and beauty products today, from eyeshadow, eyeliner, mascara and false lashes to lipstick, foundation, primer, blush, bronzer, brushes and more
- Cruelty Free Cosmetics: We believe animals belong in our arms, not in a lab; All of our makeup is certified and acknowledged by PETA as a cruelty free brand; We don't test any of our products on animals
CA$23.96
2

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Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

Maybelline New York

Maybelline New York Instant Age Rewind - Face Makeup Instant Perfector 4-In-1 Glow Makeup, Light-Medium, 20 ml (Pack of 1)

Maybelline New York

CA$19.97

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Main highlights
- Target gender: unisex
- Model: 0041554077193
- Get the look of primer, concealer, highlighter and BB cream—all in one easy step. Gives skin the benefit of four products in one. Illuminating formula that primes, conceals, highlights, and evens skin tone with light coverag Available in 8 self-adjusting shades.
- Country of origin: US
CA$19.97
3
Best Value

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Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

e.l.f.

e.l.f. Poreless Face Primer. Makeup Primer For A Flawless, Smooth Canvas, Gives Makeup Lasting Power, Infused With Tea Tree

e.l.f.

CA$9.97

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Main highlights
- SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% cruelty-free and Vegan.a
- RESTORATIVE FORMULA: Infused with Tea Tree and Vitamins A & E for restorative benefits.
- PRIMER FOR LONG-LASTING MAKEUP: This primer transforms your face into a flawless, smooth canvas ideal for long-lasting makeup application.
- MATTE FINISH: This face primer leaves your skin with a matte finish.
- CREATES GLOWING, SMOOTH SKIN: Use this under foundation to create the ideal makeup base for glowing, smooth skin.
CA$9.97
4

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Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

e.l.f.

e.l.f. Cosmetics Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, Clear, 0.811 Fl Oz (24 mL)

e.l.f.

CA$12.99

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Main highlights
- SKIN-SMOOTHING & GRIPPING PRIMER: Your makeup. It’s not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a natural finish for a smoother complexion.
- SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% cruelty-free and Vegan.
- MOISTURIZES WHILE PRIMING: Infused with powerhouse ingredients like Hyaluronic Acid to retain moisture for a plump complexion, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin.
- HOW TO USE: Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup. Stop use if irritation.
- FOR ALL SKIN TYPES: Our Power Grip Primer's formula goes on clear with a translucent finish for all skin types and skin tones. It is also non-comedogenic (does not clog pores!)
CA$12.99
5

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Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

COVERGIRL

COVERGIRL - Simply Ageless Anti-Aging Primer - Packaging May Vary, Primer - 100, 30 ml (Pack of 1)

COVERGIRL

CA$19.49

More Details
Main highlights
- Working under foundation to provide continuous hydration and moisturization, CoverGirl & Olay Simply Ageless Serum Primer is the only primer, formulated with the power of Olay Serum, to help firm the look of skin.
- The lightweight, creamy formula goes on clear and is easy to apply with fingers across your whole face. It preps skin to help create a smooth canvas on which foundation can be applied.
- The formula contains ingredients from the amino-peptide complex that is used in the Olay Regenerist line, along with glucosamine, a key ingredient in the Olay Definity line.
- Certified by Cruelty Free International
CA$19.49

5 Best Foundation Primers of 2025

NYX Professional Makeup The Marshmellow Primer, Makeup Primer Base, Skin-Focused Primer for Smooth & Even Complexion, Marshmallow Root, 10-In-1 Skin Benefits Vegan Formula, 30 ml

Maybelline New York Instant Age Rewind - Face Makeup Instant Perfector 4-In-1 Glow Makeup, Light-Medium, 20 ml (Pack of 1)

e.l.f. Poreless Face Primer. Makeup Primer For A Flawless, Smooth Canvas, Gives Makeup Lasting Power, Infused With Tea Tree

e.l.f. Cosmetics Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, Clear, 0.811 Fl Oz (24 mL)

COVERGIRL - Simply Ageless Anti-Aging Primer - Packaging May Vary, Primer - 100, 30 ml (Pack of 1)

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